Social

Sitebite Analytics: insight into your hospitality website

You know your website attracts visitors, but do you also know where they come from, whether they click through to your reservation widget, and whether that actually turns into bookings? At Sitebite, that insight is built in by default, without you having to wire together Google Analytics, Tag Manager and a cookie tool yourself.

Do you run multiple venues? Then you view those same statistics per restaurant, or across your entire hospitality group.

In short

Sitebite Analytics is built into your website, first-party and without configuring separate tools. You see where your visitors come from, what they do on your site, and whether that leads to a reservation. Combined with Google Search Console, you get concrete recommendations instead of separate graphs. And because it’s part of the platform, it works directly with your reservation widget: you don’t just see that the widget is there, but also whether it actually generates conversions.

What you see exactly

  • Visitor origin: which channel guests use to reach your site, from search engines to social media to direct visits.
  • Page views: which pages get the most views, so you know whether your menu or your story attracts the most attention.
  • Conversion events on your reservation widget: for Zenchef, Formitable and GuestPlan you see not just clicks, but actual bookings coming in through your website.
  • Google Search Console integration: which keywords bring guests to your site, combined with your own visitor data into concrete improvements.

Statistics per venue, or for your entire group

If you run one restaurant, you see everything in one clear dashboard. Manage multiple venues, think of a hospitality group with several locations, then you switch between a dashboard per restaurant and an overarching group dashboard. That way you see at a glance how the whole group is doing, and can then zoom in on the location that needs attention.

Why this differs from a separate analytics setup

With most website builders you have to arrange this yourself: create a Google Analytics account, configure Tag Manager, find a cookie banner, and then figure out how to connect a conversion event to your booking widget. At Sitebite that’s already there, specifically tailored to what a hospitality business wants to know: not just traffic, but traffic that leads to a table or a room.

Still in development

This layer is being actively expanded. Conversion insight on more reservation systems and ordering partners is coming, along with further advisory functionality based on Search Console data.

See it for yourself

Check your own dashboard to see how your visitors behave, and what that means for your reservations.

Frequently asked questions

Frequently asked questions about Sitebite Analytics.
No. Sitebite Analytics is built in, so you don't need a separate Google Analytics or Tag Manager setup to see how your website performs.
Yes. Do you manage more than one venue? Then you switch between a dashboard per restaurant and an overarching group dashboard.
Yes. For Zenchef, Formitable and GuestPlan you see conversion events on your reservation widget, not just clicks.
Sitebite Analytics is first-party and built into the platform, so you don't need to configure a separate cookie tool for it.